5 Steps to Getting Reports to the Top of Search Engines

These 5 steps in order from most important, are critical to being found on the web as search spiders go to these first in succeeding order:
1. Title your report to be found.
How would your clients/users/viewers google your information? This is what you want to name your report.
2. Add metadata such as keywords, descriptions, subjects and authors to your PDF document properties and save these to the PDF.
3. Add a title to your webpage.
Make it the same subject, title or keywords as for your report.
4. Use hyperlinks text descriptions on webpages to point to other relevant information within your site.
5. Get links from other organizations linking to your report, website or information.

Stay tuned to the next post to find out who and how many organizations are linking to you.